Committee
MarCom | History, overview and current challenges of news organizations.
Event language(s)
English
Price:
Reserved to FBC members working in Marketing / Communication positions - Consultants and Agencies are not allowed.
Free entrance, included in FBC membership.
Event ended.
Patrick Baz, Regional Manager Middle-East and North Africa for AFP Services, will go through the history and current overview of the news organizations, followed by a presentation of the new challenges they face in managing the digital transition and secure revenues by producing content.
The MarCom working group is a great opportunity for Marketing and Communication managers to exchange and discuss on common topics and to have access to business information related to their daily responsibilities.
For this session on:
"History, overview and current challenges of news organizations."
our speaker is
Patrick BAZ
Regional Manager
Middle-East and North Africa
AFP-Services (subsidiary of AFP)
Reserved to FBC members working in Marketing / Communication positions
Consultants and Agencies are not allowed.
Free entrance, included in FBC membership.
To know more about our MarCom Working Group, click here.
Schedule
08:00 - 08:30 | Welcome Coffee & Networking |
08:30 - 10:30 |
Presentation : - Press agencies :history, ethic and operation. - Their status, sources of revenue and their functioning. - Their subsidiaries - Freelancers, role and functioning |
10:30 - 11:00 | Q&A and networking |
Event Location
MarCom | History, overview and current challenges of news organizations.
Event ended.