Georgina HILLSFounder - Room 102

With over 20 years of experience in the mainstream and luxury fashion industry, I have worked with key players in the region such as Chalhoub, Al Tayer, Namshi among others.  As the founder of ROOM 102, a holistic fashion consultancy, I leverage my expertise in buying, merchandising, strategy, branding, sourcing, and retail to help fashion start-ups, emerging and established brands achieve their goals and grow their businesses. I am also the brand strategy partner with Wild Fabrik which is a consultancy focused omnichannel marketplace that is more than a platform for sustainability, it offers solutions for brands that need them. 

I am also a certified coach, NLP practitioner, and yoga/meditation teacher, offering embodiment coaching with a wellness approach. I believe in the power of combining creativity, strategy, and well-being to create positive change and transformation in the fashion industry and beyond. My mission is to inspire, empower, and support fashion professionals and entrepreneurs to unleash their potential and fulfil their vision.