Formation

Training Academy - Unlocking Customer-Centric Sales Success - Module 1: Core Selling & Communication Skills

Le 18 février 2025 de 09h00 à 12h00 (UTC+4)

IFZA DDP Building A2, Dubai Silicon Oasis, Dubai, Emirats Arabes Unis

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Date limite d'inscription : vendredi 14 février 2025 - 12h00 (UTC+4)

Tarif : Members: AED 900 (VAT incl.)
Non-Members: AED 1,350 (VAT incl.)

Terms and conditions: https://www.ccifranceuae.com/en/faq.html

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Transform customer interactions into lasting relationships with this 2-module training designed to drive loyalty and repeat business.

This 2-module training “Unlocking Customer-Centric Sales Success” empowers sales professionals with core selling and communication skills to lead impactful, customer-centered conversations that drive loyalty and repeat business. Specifically designed for direct-to-consumer sales, the program focuses on creating memorable customer experiences that turn even indifferent customers into lasting relationships.

Participants will develop strategies to engage indifferent customers, ask targeted questions, and present solutions that address bespoke needs. By refining their emotional and interpersonal skills, sales professionals learn to build genuine rapport and foster trust. Every conversation becomes an opportunity to create positive, defining moments, meeting customer expectations and laying a foundation for long-term success.

Through this training, participants gain practical tools to enhance the customer experience, guiding buying decisions that benefit both the customer and the salesperson.

Objectives:

Equip participants to start positive, customer-focused sales conversations that foster trust and openness.
Develop skills to engage both interested and indifferent customers, building their willingness to share needs.
Practice effective questioning techniques to uncover and fully understand customer needs.
Strengthen interpersonal soft skills that encourage a collaborative, open exchange of information.
Provide tools to create impactful moments, building rapport and driving customer loyalty.

Intervenant(s)

Maud GASPARDFounder of Horse4Harmony

Programme

18 février 2025
08:45 - 09:00	Welcome and Introduction: Overview of the session and objectives.
09:00 - 09:30	Building Customer Connections- Collaborative techniques for fostering openness. Steps to initiate positive, customer-centered conversations.
09:30 - 10:00	Engaging Indifferent Customers - Verbal and non-verbal techniques. Emotional Intelligence for driving effective conversations.
10:00 - 10:15	Coffee Break
10:15 - 10:45	Uncovering Customer Needs - Strategies for asking insightful questions. Listening skills to convey empathy and attentiveness.
10:45 - 11:15	Communicating with Care Words and phrases to avoid. Developing customer-centric responses.
11:15 - 12:00	Strengthening Relationships - Recognizing daily opportunities to nurture loyalty. Q&A and closing remarks.